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A blog on the convergence of marketing and technology from the minds at Quirk

Friday Fact Box: An Insight Into Facebook Behaviour

by Warrick Sherrell on 2012/02/24

An insight into how people behave on Facebook. Whether it is towards brands, or other users, Facebook behaviour is varied, and interesting

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Everything You Need To Know About EdgeRank

by Jason Warner on 2012/02/23

Jason Warner discusses Facebook’s EdgeRank and how it’s calculated. Find out everything you ever wanted to know about EdgeRank.

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BrandsEye Crowd: Interview with David Tinker

by Noelene Mostert on 2012/02/22

Last night, BrandsEye launched a crowdsourced component to their Online Reputation Management software at an event in Johannesburg; a global first! With huge social media uptake, the announcement immediately trended in South Africa and has driven conversation across the globe.

BrandsEye lead engineer, David Tinker, took a little time out to answer some questions about the technology his team has developed.

BrandsEye lead engineer, David Tink

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BrandsEye Crowd Launches: Promises Accurate Insight

by Katharina Scholtz on 2012/02/22

In Monday’s post, BrandsEye Managing Director,Tim Shier, chatted about the primary challenges faced in the Online Reputation Management industry; namely that rating sentiment accurately is something machines can’t tackle.

Translated, this means that analysing conversation about your brand is a laborious task when undertaken on a large scale. It’s no surprise that it’s this challenge that has driven him and his team to find a workable solution.

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Online Reputation and The Quest for The Holy Grail

by Tim Shier on 2012/02/20

BrandsEye discuss the evolution of online reputation management from 2008 up to present day.

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Quirk Weekend Music Mix

by Jason Warner on 2012/02/17

Hello again. If you’re new here, this weekly blog post shares a few recommendations from QuirkStar music fanatics.

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5 Things You Didn't Know About Copywriters

by Katherine Stott on 2012/02/17

Not everyone understands the brain of the copywriter. Here are 5 things you didn’t know about copywriters that could shed some light.

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Content Rules: The Pulling Power of Parody

by David Schild on 2012/02/15

As much as Internet users love content that provides pragmatic value, they love content that provides pointless entertainment even more. The proof is in the numbers.

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Don't Get Caught in a Storm: New Apple App Launched by WeatherSA

by Eshmael Mpabanga on 2012/02/14

WeatherSA has launched a new Apple app for South Africans that offers real time forecasting and other intelligent features

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World Information Architecture Day: Highlights from the Jozi Gig

by Samantha Jackson on 2012/02/13

Saturday 11 February 2012 was the inaugural World Information Architecture Day (WIAD), a series of conferences in 14 cities across the world celebrating 14 years of IA.

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The writers of this delicious content all work at Quirk, Africa's largest full service agency. The QuirkStars are obsessed with and offer everything from Online Reputation Management and SEM to Web Development. Get your online presence sorted.

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